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NCAA Hoops, MLB lift smartphone sports app usage

It’s something we’ve all been aware of, but now there’s hard data to prove it — after the Super Bowl, most sports fans immediately ask, “So when’s Opening Day?”

John Swartz

Grizzled former journalist who’s written about everything from beer halls to brutal murders. Integrated marketing communications for Technorati Media. Digital content manager, social media strategist, editorial direction and user interaction specialist, writer.

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